The Xerox Rochester International Jazz Festival has announced when the Club Passes will be available for the 11th Edition, running from June 22-30, 2012. Club Passes go on sale Friday, October 28th at 10 a.m. at the "special holiday price" of $155, plus a $4 service charge, which will be a $30 savings off the full price. XRIJF is also launching at that time a new online ticketing system for Club Passes and headliner tickets that will offer lower service fees and many other advantages. XRIJF’s new online ticketing system will be run by XRIJF, and replaces all Ticketmaster, and sales at the Auditorium Theatre. The advance discount price is good until midnight EST January 15, 2012, when it increases to $170 plus $4 service charge until March 20, 2012. Starting midnight EST March 23, 2012, the price increases to $185 plus $4 service charge until sold out. All Club Passes will now be available only at the XRIJF website, no Ticketmaster (yeah!) or Auditorium availability. Headliners tickets will also only be available for purchase online at the XRIJF website and at XRIJF’s Box Office, which is located in the lobby of Kodak Hall at Eastman Theatre, 26 Gibbs Street, Rochester and in the Festival Ticket Shop at the corner of Gibbs and East Avenue, when that opens in May.
According to the press release, John Nugent, Producer and Artistic Director, notes:
We’re looking forward to another great Festival and are excited to announce two new additions for 2012 .... One, we are adding a new venue to the 2012 Club Pass Series, Hatch Recital Hall in the Eastman East Wing. That will make the 2012 Club Pass good at 12 venues and more than 200 Club Pass shows over nine days. That is 18 more shows than last year. Two, we are launching a new state-of-the-art online E-ticketing system so XRIJF fans will also be able to purchase their 2012 Club Passes exclusively online at www.rochesterjazz.com.
According to Producer and Executive Director Marc Iacona:
We have always worked hard to listen to our jazz festival patrons, and to make customer service a priority and also personal.... We have a hands-on team that we feel makes this festival unique. We were looking for a ticketing solution that would allow us to better respond to customer requests and control service charges that we were previously unable to set. This system enables us to do all that and more. Now, we can now offer customers lower service fees for headliner tickets, the ability to print E-tickets at home and to send tickets as gifts. No more lost tickets, although once exchanged for a laminated pass, no replacements can be made....We are also reducing the need for paper and mailing," added Nugent, “So this is also a “greener” solution, which is very important to us and to so many of our customers.
According to today's press release, when tickets are purchased via the secure website ordering system, customers will receive a unique patron ID and E-ticket with a barcode. Customers then have several options as to how to redeem their E-tickets. You can:
- Print your E-ticket at home and bring it to the festival to be scanned for a laminated Club Pass or entry to a headliner show. Only one scan per bar code is possible.
- Take a photo of your E-ticket with your smartphone, and bring it to the festival to be scanned for a laminated Club Pass or entry to a headliner show. No paper needed.
- Write down the order number and bring it to the festival to be entered to receive a Club Pass at any official venue or entry to headliner show at the WILL CALL desk in Kodak Hall at Eastman Theatre lobby.
- For those who prefer a ticket be mailed, tickets will be mailed for a slightly higher service fee of $6 per ticket.
- For those without online access, call the Festival office at 585-454-2060, to order a Club Pass or headliner ticket.
The Club Pass is a value if you're going to see more than just a couple of shows at XRIJF, easily paying for itself as individual concert tickets at the door run $20 and $25 per show and are not available in advance. If you're insane like me and see an average of over 30 Club Pass gigs during an average XRIJF, it is absolutely necessary if I don't want to take out a loan to attend. [Full disclosure, the folks at XRIJF graciously provide me a media pass]. You need to keep in mind that entry to Club Pass shows is on a first-come, first-served basis (including those with tickets purchased at the door).
If you're considering whether to get a Club Pass, don't dither too long. More than half of all Club Passes available last year were sold before the end of December, and the Club Pass sold out in March before our lineup was announced. The full festival lineup will be announced in March 2012.
Get more info on all of this on XRIJF's spiffy "new" website.